Skip to Main Content

Marketing

Books

Ebook Central
The library's ebook collection (also searchable via the library's regular catalog, HillCat).
HillCat
Our library's catalog of books and ebooks
WorldCat Discovery
Discovery is a one-search tool that will find books, ebooks, DVDs, and articles from our collection AND beyond it. Some full text materials will also have a direct link in Discovery. Also use it to place interlibrary loan requests!

Selected Print Books from Our Collection

Big Brand Theory by Wang Shaoqiang ed.
Call Number: 658.827 B59

ISBN: 9781584234456

Publication Date: 2011
Building Better Brands by Scott Lerman
Call Number: 658.827 L61

ISBN: 9781440331435

Publication Date: 2013-10-17
Designing Brand Identity by Alina Wheeler
Call Number: 658.827 W562

ISBN: 9781118099209

Publication Date: 2012-11-06
Designing Experiences by B. Joseph Pine (Foreword by); J. Robert Rossman; Mathew D. Duerden; B. Joseph Pine (Foreword by)
Call Number: 658.5038 R83

ISBN: 9780231191685

Publication Date: 2019-07-23
Freud on Madison Avenue by Lawrence R. Samuel
Call Number: 659.1019 S19

ISBN: 9780812242515

Publication Date: 2010-04-22
Ogilvy on Advertising in the Digital Age by Miles Young
Call Number: 659.144 Y74

ISBN: 9781635571462

Publication Date: 2018-01-09

Ebooks from Ebook Central

Behavioral Marketing by Dave Walters; Bill Nussey (Foreword by)
ISBN: 9781119076438

Publication Date: 2015-08-10
The Digital Marketing Landscape by Jessica Rogers
ISBN: 9781637420355

Publication Date: 2021-02-18
How People Buy Online : The Psychology Behind Consumer Behaviour by Seema Gupta
ISBN: 9789353887551

Publication Date: 2021-04-09
Predictive Marketing by Omer Artun; Dominique Levin
ISBN: 9781119037323

Publication Date: 2015-08-06
Stand Out! : Building Brilliant Brands for the World We Live In by Brian McGurk
ISBN: 9781951527532

Publication Date: 2020-09-23
Strategic Brand Management and Development by Sotiris T. Lalaounis
ISBN: 9781000298185

Publication Date: 2020-12-30
Sustainability in Retailing by Anne Wiese, Stephan Zielke, and Waldemar Toporowski
ISBN: 9781785602054

Publication Date: 2015

Last Updated: Apr 1, 2025 9:36 AM
URL: https://setonhill.libguides.com/Marketing
Print Page

Subjects: Business & Technology

Tags: marketing

Return to Library Homepage | Return to All LibGuides
Reeves Memorial Library | 1 Seton Hill Dr., Greensburg, PA 15601 | 724.838.4291
© 2024 Seton Hill University